2 of the most powerful emotions.

???? Love
???? Fear

When someone knows what you love and what you fear, they can control you to do what they want.

Marketers use this method all of the time because it’s very effective.

But that’s for amateurs.

The real experts don’t care about what you love or fear.

They tell you what you need to love or fear.

They engrain it in your head through a narrative.

???? They put it in the news
???? Put it in your entertainment
???? They push it through corporations
???? They push it through government regulations
???? They normalize the things to love and fear

And then the masses follow along loving the things they’re told to and fearing the things they don’t need to.

You can see these messages of love and fear being pushed like crazy in the last decade. And if you don’t fully agree, then hate follows and even persecution follows because you’re not “loving”.

???? Women Rights
???? Black Lives Matter
???? Every Child Matters
???? Viruses/Experimental Treatments
???? LGBTQXYZ+ Rights
???? Residential Schools
???? Ukraine/Russia war
???? Climate Change

And then they get offended when you call them “sheeple”.

But even the scripture of the Bible calls people sheep.

We all like to believe we’re individual and unique thinkers.

But that’s a lie we tell ourselves to be comfortable in believing we’re not sheep.

We’re all following someone’s voice that tells us what love looks like and what we should fear.

And that’s why the bible tells us we’re lost and in need of a shepherd. It tells us that our hearts can deceive us. And many times over and over it tells us to fear not.

So the question is, who or what are you following to tell you what love looks like, and what you really should be fearing?